Entrepreneurs don’t take risk.

They minimize risk.

As Shaan Puri explains, "they are risk reducers.”

I like pairing this perspective with Sahil Bloom's ABC Goal System.

Take a risk and then define 3 goals:

Goal A: The highest performing outcome.

Goal B: The middle tier performing outcome.

Goal C: The lowest performing outcome (you still gained something).

Planning to aim for only Goal A is risky.

But figuring out how Goal B and Goal C can still have a productive outcome reduces the risk.

No matter where you land - you still moved forward.

Let's accurately assess risk AND make sure that you feel good about your contingency plans along the way (that way there's less stress involved).

Copy and paste this thought exercise into your AI of choice (I prefer Claude for these types of conversations).

Give yourself 15-20 minutes to go through this.

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